Gina Temple Offers a Brief Insight into Organizational Change
Organizational change is something that most companies undergo when something is not quite working correctly. As per Gina Temple, organizational change, in essence, involves altering a key component of an organization so that the enterprise stays viable down the line. The process of organizational change is not always easy. In fact, many employees and managers may have a hard time adapting to these changes, particularly if the changes impact them directly. However, organizational change is necessary to keep a business working efficiently in the future.
Gina Temple provides an overview of organizational change
Organizational change is the process where a company changes important components in its operational technologies, strategies, methods and structure. Typically, the company leadership reviews how their current structure is working, and determines whether it is efficient enough or not. If there is anything in the management structure that is not aligning the company vision or mission, the team may have to undergo organizational change.
Organizational change is fairly common in smaller companies, as they have to continually adapt to larger competitors. Moreover, smaller businesses are required to learn how to effectively adapt to the changing market environments. While larger companies may have the resources to adapt quickly to any sudden events, smaller ones are unlikely to have the same luck. The business environment has rapidly transformed due to the internet over the last decade or so. Nowadays, businesses must adapt annually to new trends, technologies, and requirements to maintain efficiency. Consequently, a company must undergo organizational change at least once to thrive and survive in the future.
As per Gina Temple, there are numerous reasons why a company may have to undergo organizational change. The management team of a company need to gain a good understanding of the factors that can drive change within a business, in order to make the right decisions, at the right time. In the recent years, consumers are becoming less loyal to particular brands as there are dozens of options for the same product on the market. Hence, in this highly competitive market place, companies have to adapt to new market trends and make certain changes to their offerings or organizational process, in order to stay relevant. The emergence of online shopping is a great example of changes in market trends and demand. A large number ofpeople to prefer to shop online rather than going into a physical store. Hence, several businesses that did not have online shopping alternatives before had to rush and create one in order to stay relevant. Technology, in fact, is one of the biggest factors that decide when a company must go through organizational change
It is essential to recognize that the demand for a product or service can vary based on the social environment of the clients or customers. Depending on the objectives of a company, it may need to undergo changes to meet the needs of its target audience. In competitive markets, a rival may choose to innovate its product. While this is not inherently problematic, it can pose a threat to other companies. Therefore, companies must quickly adapt their strategies and develop a product that matches or surpasses the competitor’s new offerings.
